|Neal Green, co-President
BA, Magna Cum Laude/Phi Beta Kappa, UCLA ‘73
MBA, UCLA ‘79Neal started his 35+ years of healthcare management in 1974 at Medi-Sec, Inc. as the Director of Operations. Within two years he had expanded the client base from 20 to 100 physicians and became the President and CEO of the company. In his 15 years running Medi-Sec, Inc. sales increased 900%.
In 1991 Neal negotiated the sale of Medi-Sec to Advacare. Neal spent the next three years at Advacare as the Western Region Vice President of Sales, Los Angeles Regional Manager and finally the Vice President of Sale for Academic Practice Plans. In his time with Advacare, he increased regional sales $6 million and was responsible for signing the largest contract in the company’s history worth $7.5 million.
In 1995, Neal saw the need and opportunity for a specialty-specific coding company in the marketplace and co-founded The Coding Network LLC with Mark Babst. In its 18 years of operation, The Coding Network has grown to a staff of over 300 specialty coders who cover 55 different specialties for physicians and surgery centers in 50 states.
|J. Mark Babst, co-President
BA, Rutgers University ‘69
MPA, Syracuse University ‘71
Mark entered the medical field as a Program and Budget Analyst with New York City’s Health and Hospitals Corporation. After gaining experience in the public sector, he spent a number of years working for non-profit as well as private-sector healthcare delivery systems.Mark met Neal in 1976 when he moved from Boston to Los Angeles after a particularly nasty winter. Both had enrolled in a UCLA Extension class on what was then an entirely new topic: computer applications in the business of medicine.
In 1980, Mark began his academic faculty practice experience as the Deputy Director and Chief Revenue Officer for UCLA’s Department of Medicine. Three years later, he was recruited to be the first Executive Director of the 112 physician Children’s Hospital of Los Angeles Medical Group, an affiliate of the University of Southern California. During his tenure, Mark helped double collections and lay a stable financial and organizational foundation for growth.In 1986, Mark joined Neal Green at Medi-Sec, Inc. as the Executive Vice President. The 9 years working with Neal in the medical billing industry and his discovery of the marketplace need for a specialty-specific coding service led Mark to help create The Coding Network in 1995. For 18 years Mark has been helping fill this need with top quality coding services, helping hundreds of clients and many thousands of physicians optimize their revenue streams and minimize their compliance exposure. As business partners with over 75 years of experience, Mark and Neal are well versed in the unique revenue cycle needs of physicians and have structured The Coding Network to excel in this arcane but essential niche.
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